About Maxanet
Maxanet is a white-label online auction software provider that has been serving auctioneers since 1997
Our platform offers a comprehensive suite of tools designed to streamline the auction process, from setup to payment processing. Maxanet's services are tailored for various sectors, including wholesale liquidations, livestock auctions, real estate auctions, heavy equipment auctions, personal property auctions and more.

Our Services
Maxanet’s platform is designed to be user-friendly, offering a fast setup process and robust support to ensure your auction operations run smoothly. Whether you’re an experienced auctioneer or new to the industry, Maxanet provides the tools and support needed to succeed in the online auction space.
Secure Bidding, Safe Transactions
Maxanet is designed with top-notch security protocols to safeguard your data and transactions. From secure bidding to protected payment processes, we prioritize the security of your auctioneers and bidders alike, ensuring a trustworthy auction environment.

Adapt to Your Branding and Needs
Maxanet allows for a fully customizable auction environment, letting you adapt the platform to suit your brand’s aesthetics and functional requirements. Tailor the look and feel, ensuring a coherent brand experience for your users.

Understand Your Auction’s Performance
Gain deep insights into your auction’s performance with our dynamic analytics. Understand bidder behavior, popular items, and overall auction metrics to strategize and enhance future auction success.

FAQ
Maxanet is a white-label online auction software platform that allows businesses to run branded auctions on their own websites or as standalone auction sites. It includes features like inventory management, invoicing, payment processing, and a mobile app.
Maxanet has been serving the online auction industry since 1997, making it one of the most experienced platforms in the field.
No, you don’t need to have your own existing website to get started with Maxanet. Maxanet provides a fully hosted and branded auction website as part of your subscription. This includes built-in auction pages and access to several professionally designed templates. If you already have a website, Maxanet can seamlessly integrate with it, or link your auction pages directly from your current site.
Yes. Maxanet is customizable to fit your brand with your own logo, header, menu options, colors and more!
Yes, bidders can access Maxanet anywhere, anytime! Maxanet is fully mobile-optimized — no downloads, no installs. Whether you're on your phone, tablet, or desktop, enjoy a seamless, responsive experience right from your browser. Simple, fast, and ready when you are.
Yes, Maxanet is mobile-responsive, ensuring that auction pages, bidding interfaces, and inventory displays adapt seamlessly to smartphones and tablets.
Bidders select an item, enter their bid amount, and can set a Max Bid for automatic bidding. The system will notify them if they are outbid via email and text. The current bid status is color-coded: green for high bidder, red for outbid, and blue for no bid.
Yes. MaxanetPay is available for integrated invoicing and credit card processing. All your transaction history and reporting are available to you directly through your Maxanet admin panel.
$500 one-time setup fee, $225/month subscription. Includes a free native iOS/Android mobile app, WordPress website with 5 templates, and integrated payment processing.
Email Outbid Notifications are included.
10,000 unique page views each month are included (page views over 10,000 are $0.01 each. Maximum monthly charge for page views is $900 )
Visit our Pricing Page for more details.
No. Maxanet does not charge per-item, per-event, or percentage-of-sale fees. All features are included in the monthly subscription.
Optional services are available for an additional cost, such as text outbid notifications and our Maxanet WordPress plugin.
Visit our Pricing Page for more details.
No long-term contract is required to use Maxanet. All plans are offered on a month-to-month basis, giving you the flexibility to cancel or change your subscription at any time. There are no hidden fees or binding agreements — just a straightforward subscription model designed to grow with your business.
This approach allows you to test and use Maxanet with confidence, without being locked into a long-term commitment.
Visit our Pricing Page for more details, or Get Started today!
Maxanet offers support through their Help Center, which includes Knowledge Base tutorials and documentation. For direct assistance, you can use the live chat in your admin panel or contact them via email at support@maxanet.com or call (972) 346-5204. Scheduled screenshares are also available for more personalized training at no additional cost.
Getting started with Maxanet is simple. To begin, you’ll need to complete a short onboarding form that collects details like your preferred domain name, business information, and contact details.
Once the setup fee is paid, Maxanet’s team will begin configuring your branded auction site and admin panel. You'll receive login credentials, a Getting Started Guide, and access to support resources to help you launch your first auction.
To begin your subscription, visit our Getting Started page and fill out the form. We will be in touch to confirm your order within 1 business day. If you have questions before purchasing, the Maxanet team is available to assist by phone or email.
(972)346-5204
Getting started with Maxanet is a quick and straightforward process. Once your setup fee is paid and your onboarding is completed, most accounts are up and running within 1 to 3 business days. This includes setting up your branded auction site, domain configuration, and providing access to your admin dashboard.
You'll also receive step-by-step instructions, training resources, and support to help you begin creating and managing auctions right away. If you need a custom design or specific integrations, the timeline may vary slightly depending on your requirements.
Absolutely! We’d love to show you how Maxanet can simplify and supercharge your auction business. Our free, personalized demo is a no-pressure opportunity to see the platform in action, ask questions, and discover how our powerful features can help you run smarter, more profitable auctions.
You’ll get a guided walkthrough tailored to your needs, plus insider tips from our auction experts. Schedule your free demo today and see why hundreds of auctioneers trust Maxanet to grow their business.
See the Power of Maxanet in Action
Experience our platform firsthand with an auction demo. Get a real-time look at how your auctions will run—from setup to bidding—and discover why top auctioneers trust Maxanet to drive engagement, boost sales, and deliver results.